Mobile Phone News

Sony Ericsson Equinox is already launched by T-Mobile company. The quad-band GSM (850/900/1800/1900) Equinox is available since October 28 for $50 with service. The device is a 3G clamshell phone with a cool design that offers “pulsating night effects” to allow users to tell when they get a call or text.

Night effects is a feature that allows you to give your five favorite people their own unique pulsating light effect when a call comes in. The custom light features come in amber, sapphire, beryl, diamond, and amethyst colors.

The midrange feature set includes a 3.2-megapixel camera, a music player, stereo Bluetooth, an FM radio, a personal organizer, USB mass storage, PC syncing, a voice recorder, and a speakerphone. It also supports T-Mobile’s 3G network and Sony Ericsson’s gesture control feature, which allows you to control some calling functions and the alarm clock by waving your hand across a sensor. Follow the link for more features.

Reference:
http://cut.io/gkq2

Sony Ericsson announces its first Android-based smartphone which has codename Rachael and is XPERIA™ device.

The Rachael is going to be called Sony Ericsson Xperia X3, or Xperia X10 as one of the Xperia series.

Though the news is not exactly stated on the company website, it became clear according to the new media campaign that Sony Ericsson Rachael annoucement will be on 3rd of November.

Rachael will be available in two colours: Sensuous Black and Luster White. According to some rumours Sony Ericsson Rachael has nice pack of internal memory.

Reference:
http://cut.io/gky2
http://cut.io/fAM6

Sony Ericsson introduces new Jalou fashion clamshell mobile phone. Also announced the the Dolce&Gabbana design limited special edition Jalou that is rose colored and comes with real 24 carat gold plating.The new device is small, touts just enough tech spec to not make it a joke, and has a mirror function and 24 carat gold plating.

It measures just 7.3cm long and comes with three satin bags to let you protect the phone or store the charger in. It also comes with a Dolce & Gabbana branded headset with gold accents, and a button press will turn it into a compact mirror. When turned on, the phone has content from Dolce&Gabbana’s women’s Autumn/Winter 2010 runway show pre-loaded, along with a variety of themes, wallpapers, and an RSS feed for Dolce & Gabbana’s blog. It has a camera, video recording, stereo FM radio, Bluetooth 2.0, an MP3 player, the aforementioned “mirror key”, a walkmate step counter, Google search, maps, mail, YouTube and IM applications.

The Sony Ericsson Jalou by Dolce & Gabbana is about as fashion as any handset aimed at the female market gets. As well as being available via O2 on contract, the Jalou is available to buy handset-only for around the ?400 mark.

Reference:
http://cut.io/JOPW

Sony Ericsson launched two highly anticipated new multimedia handsets, the Sony Ericsson Satio and the Sony Ericsson Aino.

The Sony Ericsson Satio comes with a 3.5-inch HD touchscreen with 16:9 widescreen format and a 12.1 megapixel camera with Xenon flash, face detection and auto focus. With the Satio, photos can instantly be uploaded directly to Picasa and commented on directly from the handset. The Satio runs on Symbian OS and offers HSDPA connectivity.

The Sony Ericsson Satio will be available in black, silver and bordeaux colours.

The Sony Ericsson Aino is a slider cellphone with touch controls as well. Using Remote Play Access, control your PlayStation 3 media content, play and organize all your content with Media Go and transfer it from a PC to the handset via Media Home.

The Aino also has a traditional keypad with an intuitive touch UI in media mode. The Aino can also be used to as an FM Radio or MP3 player and offers a 8.1 megapixel camera.

The Aino will be available in colours Obsidian Black and Luminous White.

Reference:
http://cut.io/eoLM

Sony Ericsson plans to launch the Xperia Pureness, a see-through handset inspired by water, in November. This handset has been approved by the Federal Communications Commission (FCC) and is now on its way to the markets. This weird looking candy bar handset boasts of its transparent display. However there is no official word on the pricing or availability of this handset as yet.

The Xperia Pureness claims offer support for 3G connectivity. Apparently, this handset eliminates features like GPS, camera, Wi-Fi, and touch screen that are found in most of the handsets. The detailed spec sheet of this handset is still under wraps. The joint venture between Japan’s Sony and Sweden’s Ericsson said that it approached the Pureness as a work of art rather than technology, crafting it with a transparent screen and hidden keypad – revealed only when the device is activated. Unveiled at a media event, the handset is the first phone to reflect the company’s new “make believe” advertising campaign.

Sony Ericsson didn’t release any details on the Pureness, but said that it would be released worldwide in select cities in November.

Reference:
http://cut.io/bqGK
http://cut.io/mAB1

Accumulate UK has announced a global licensing deal with Sony Ericsson for the use of its Flexion technology, that will allow Sony Ericsson to pre-load full versions of mobile games onto new handsets.

The first device to be shipped with Flexion technology will be Sony Ericsson’s Yari device expected later this year.

Accumulate’s MD Jens Lauritzson adds: ‘We are delighted that Sony Ericsson has taken this step together with us. We have been preloading Flexion enabled games with operators for a while now with very good results. With the help of Sony Ericsson we will extend our reach significantly.’

Flexion technology has previously been used by Hutchison 3G ( mobile operator 3 UK ) but this is the first time Flexion has been used buy a mobile phone manufacturer.

Preloaded games feature highly and are more recently considered as a necessity by many mobile phone buyers these days.

Reference:
http://cut.io/ehS9

Sony Ericsson has announced recently that its PlayNow Arena portal accepts both Xperia Panels and applications for Windows Mobile.

According to the company’s website for developers, the new content can be submitted both to “the Sony Ericsson PlayNow arena one-stop content store and also Fun & Downloads.”

This announcement offers developers that work on building Panels in Java ME, Capuchin or Flash the possibility to add them to the software portal, and the same applies to those working on Windows Mobile applications and games. The company also says that the Windows Mobile-based Xperia X2 handset will come to the market in early Q4.

There are a series of tools that offer developers the possibility to convert their existing applications into an Xperia Panel, all of which can be found included in the Sony Ericsson Panel SDK, such as:

• Java Panelizer – turns jad/jar in to a Panel
• Flash Panelizer – turns Adobe Flash swf in to a Panel
• EXE Panelizer – turns existing EXE application in to a Panel
• NET Panelizer – turns existing .net application in to a Panel

submit.sonyericsson.com is the portal where developers can submit applications, games and Panels for sale or free download in Sony Ericsson’s channels to market: PlayNow arena and Fun & Downloads. Submission is free of charge, and there is no need to certify the content until it has been accepted for deployment. Developers receive a 70% share of net revenue.

Developers are already able to upload XPERIA Panels and Windows Mobile applications and games.

Reference:
http://cut.io/luL9

The new Sony-Ericsson T715 cell phone is a sophisticated slider phone that fits a busy lifestyle and is perfect for those who are looking for a cell phone with practical and up-to-date features. Sony-Ericsson T715 compact phone is newly introduced by Sony Ericsson Company.

Sony-Ericsson T715 still offers a large keypad and font size allowing you to get the most out of your SMS, MMS or email management. You can keep yourself organized with the Sony Ericsson T715 smart desktop feature, direct reminders of appointments, notes and special animation to remind you of birthdays and global events. Messaging and Social networking is quick and easy with the ability to review the history of your conversation as you go along. The Sony Ericsson T715 has support for microSD memory card. The Sony Ericsson web site compares the phone with F305, Naite and T280 which are considered low- to mid-end models. The final retail price for T715 is currently not known.

Sony-Ericsson T715 communication features: Elegant compact slider – looks sophisticated no matter what the setting; Large keypad and font size – get the most out of your SMS or E-mail; 3G network connection – quick and easy internet browsing; Large 2.2” screen – even in direct sunlight; Smart desktop and birthday reminders – organize your life; 3.2 megapixel digital camera – perfect photos during all light conditions.

Sony-Ericsson VH310 Headset – Also announced is the new Sony-Ericsson Bluetooth Headset VH310 – made to fit everyone. The Sony-Ericsson VH310 headset gives you hands free freedom with no wires, no worries and only 10 grams. The Sony-Ericsson VH310 headset lasts for more than 20 days on one charge.

VH310 Sony-Ericsson Headset features: Designed for comfort – made to fit; The perfect fit – three earpieces and two removable ear hooks; All day comfort – weighs only 10 grams; Talk, talk, talk – more than 20 days of life on one charge.

The Sony-Ericsson T715 mobile phone supports HSPA 2100 and GSM / GPRS / EDGE 850 / 900 / 1800 / 1900 and the Sony-Ericsson T715a supports HSPA 850 / 1900 / 2100 and GSM / GPRS / EDGE 850 / 900 / 1800 / 1900.

You will not find the T715 stores yet. Sony Ericsson expect the T715 to be available in the third quarter with the color variants Galaxy Silver and Rouge Pink.

Developer link:
http://tinyurl.com/y9t3589

Sony Ericsson today introduces the MH907 headphones that activates by being inserted into the ear. It gives an opportunity to listen to your favorite music and receive calls without touching a button with the Motion Activated Headphones MH907.

The Sony Ericsson MH907 headphones mean users simply plug in two earphones to start listening to music and pause by removing one earbud. To start listening again simply plug it back in. Do exactly the same to answer and end calls. Sony Ericsson representatives are so convinced that this technology works that the MH907 do not have any volume or play/pause buttons.

The MH907 must be in contact with human skin to start playing. It will not answer calls accidentally or start the music player if you have it in your pocket or purse. Once size does not fit all, so it is possible to change the actual ear pieces. You will need a Sony Ericsson mobile phone with a Fast Port to use this headset.

The MH907 comes in different colors: Yellow/White and Titan Chrome. In size it is 164cm long and weights only 25.32g.The MH907 will be available in a global market and will cost about 39 Euro.

Developer link:
http://cut.io/aiv2

It has been quite a while since the last post appeared on this blog. Unfortunately, Nick is no longer writing for the Sony Ericsson blog, however, I will try to continue his wonderful blog. I have received numerous e-mail from our readers whether the blog would continue or not. So, surprise surprise. This blog will be continued. One of the factors why I decided to contribute to this blog is the rapid change on the market. Let’s quickly touch the base.

Earlier this month, there was confirmed news that TechChrun’s Michael Arrington had abandoned iPhone for an Android phone. Not a big deal you may think. Wait a minute. Michael Arrington is the founder and owner of TechChrunch. Not only is TechChrunch one of the most respected technology sites but Michael Arrington had been one of the greatest proponents of the iPhone.

Eric Schmidt, Google’s CEO had to resign from the board of Apple. Well, the conflict of interests you know. So, there is a tendency of tech leaders abandoning iPhone and moving to… well to Google’s Android. One of the factors influencing tech leaders to abandon iPhone is Apple’s ultimate decision to ban applications in the App Store that enable Google Voice. With this decision, iPhone developers and users were frustrated. As an iPhone proponent and owner I was frustrated as well.

So, what do these facts have to do with Sony Ericsson? Well, as you may be aware, Sony Ericsson has been struggling past couple of months or maybe more. However, the company looks to have finally sorted itself out and I believe will emerge strongly on the market. The company will be lead by a new CEO, Bert Nordberg, from October as well.

Interestingly, this fall we shall see much awaited XPERIA X3 based on Google Android. A while XPERIA X3 was posted to the Expansys USA site and preorder was availbale. Moreover, Celluloco posted a price of $948. So, most likely, we’ll see this wonder phone somewhere by the end of September.

To sum up, Sony Ericsson looks pretty well prepared for the upcoming months and the holiday season. Hopefully, the overall economic situation will get improved in the upcoming months and this will play a positive role in Sony Ericsson’s new wave.